Skip to content

Assignment 3: This assignment relates to the market potentia

    Assignment 3: This assignment relates to the market potential estimation methods described in the article, Waheeduzzaman (2008). Amazon has decided to enter country Country A. We have two very similar countries, Country A and Country B. Use the following information and (1) estimate market potential for Amazon in Country A using Chain Ratio Method and Method of Analogy, and, (2) comment on the difference in estimation.Number of households for Country A = 40 million.Number of households for Country B = 36 million.Percentage of households subscribing to eBay.com in Country B = 22%Percentage of households having Internet in Country A = 45%Literacy rate in Country A = 97%Percentage of households with substantial purchasing power in Country A = 71%Answer all questions above and follow the equation format in file excel attached. Provide correct formula in order to complete the assignment otherwise not meet requirements. Book to read: Article Title: Market Potential Estimation in International Markets Journal of Global Marketing, Vol. 21 (4), 2008, 307-320.

    You can hire someone to answer this question! Yes, assignist.com has paper writers, dedicated to completing research and summaries, critical thinking tasks, essays, coursework, and other homework tasks. Its fast and safe.

    >>>ORDER NOW SECURELY–HIRE A PAPER WRITER<<<